Clik here to view.
Quiet on the Set
I heard that about 40 times yesterday, as I spent most of my day on the set of a new video for Ready Georgia, a program of the Georgia Emergency Management Agency. This is the second year we’ve...
View ArticleTwitter Time
I have a confession: I spend a lot of time on Twitter. In my defense, much of that time is spent working on behalf of clients or marketing Cookerly – at least from 9-5. We currently manage several...
View Article100% of PR Pros Think Using Statistics is a Good Idea
Here’s a little secret about PR professionals – although we fashion ourselves as creative types, many of us (me included) have a clandestine love of numbers. I won’t be switching career paths to become...
View ArticleFive Ways Social Media Makes Me a Better PR Pro
Yesterday, I read a great post by Jeremy Porter at Journalistics on how media relations will get easier in 2010. The consistent thread – no surprise – is that social media and social media tools will...
View ArticleClik here to view.
Why (Some) Numbers Don’t Matter
There’s a new Twitter study each week – many of them are useful, many, not so much. I tend to read them all, and look for the information that will be most useful for social media marketing for both...
View ArticleClik here to view.
Yes. PR Can Do That (Too)
Publicity. Check. Event Planning. Check. Reputation Management. Check. We have you covered.But you need a website, a social media policy, want to do some Facebook promotions and wonder if a...
View ArticleVideo Killed the TV Star
YouTube has only been around five years, but it’s hard to image life without it. Just ask anyone that’s ever randomly shouted, “OUCH! Charlie bit me.” The site has been integrated into college...
View ArticleWithin Clutter Lies Opportunity: Is There Gold in Charlie Sheen?
I go to bed to the news that Charlie Sheen is ranting and raving. I drag myself out of bed to the news that Charlie Sheen is still ranting and raving. I get my first cup of coffee, clear my head and...
View Article
